Hill’sT spreads the joy with £15,000 prize fund as vet from Ireland wins the star prize


To celebrate the launch of its new Hill’s™ Prescription Diet™ c/d™ Urinary Stress, Hill’s has been running an exciting £15,000 prize fund competition open to vets and vet nurses from UK and Ireland throughout 2014. At the mid-way point the star prize has now been drawn and astounded vet Patricia Fagan from veterinary practice Paws a While Trim, in Co. Meath, Ireland has bagged two tickets to the 39th World Small Animal Veterinary Association (WSAVA) Congress in Cape Town and a luxury safari experience of a lifetime, worth a whopping £10,000.

To enter the competition, vets or nurses simply have to recommend and trial Prescription Diet™ c/d™ Urinary Stress with a new case and share the proof of purchase with Hill’s. Although the main prize has already been awarded, every month until the end of the year will see a winner receive a state of the art MISCO Digital Handheld Refractometer worth £300.

For Patricia, entering the Hill’s competition means the chance for an undreamt of opportunity to go on the holiday of a lifetime. Initial disbelief prompted her first response, “I’m actually going to Cape Town? No way!” and she says that even now, as she makes her preparations to leave, she is still in shock.

 “Even tickets to WSAVA alone would have been amazing, so to win such a fabulous trip as well, seems far too good to be true. It’s been a lifelong ambition of mine to see the big five in their natural habitat but I doubt I would ever have actually managed to organise and fund it myself – so thank you Hill’s for making it all a reality.”

Having just finished her first year of a two-year GP Cert in Medicine and Ophthalmology, her once in a lifetime trip couldn’t have come at a better time, giving her a break from a busy working schedule.

Patricia says FLUTD is a challenging disease and one that she sees regularly, “Many of my patients present with FLUTD which can be such a difficult condition to combat, causing distress for both owner and pet. We’ve had such great feedback about  c/d™ Urinary Stress diet from our clients – it’s great to be able to recommend, so simple, safe and effective and it’s even better to be rewarded for recommending something I believe in. Never in a million years did I think I’d win the star prize though!”

The hard work and dedication of one of Patricia’s colleagues has paid off too, “My wonderful vet nurse helped me fill in the entry forms, so it really was no extra effort to enter the competition and as the trip is for two, I’m definitely going to take her – much to my husband’s dismay!”

Patricia says it’s impossible to pick one thing she’s looking forward to most, “I’ve heard that the flora and fauna of South Africa is spectacular at that time of year, which I’m really looking forward to, as well as seeing all of the animals. Even the thought of seeing a giant beetle or massive spider excites (and slightly scares) me. Witnessing the wild cats in their natural environment will be a bit of a change from the household feline but I can’t wait to get kitted out in some camouflage gear and hopefully see some up close!”

Hill’s™ Prescription Diet™ c/d™ Urinary Stress supports the management of the causes of FLUTD and has proved to be very popular in vet practices throughout the UK and Ireland since its launch at the start of 2014. Patricia thinks that exciting luxury holidays aside, there are many benefits to recommending Hill’s™ Prescription Diet™ c/d™ Urinary Stress, “Clients tell me their cats love the taste, so they really enjoy feeding the diet to them. I find that involving clients proactively helps strengthen that client-vet relationship and that’s something we can all feel good about.”

For more information about Hill’s™ Prescription Diet™ c/d™ Urinary Stress diet, visit www.hillsvet.co.uk or www.hillsvet.ie