|Virbac has appointed Miss Kate Woolley BVSc MSc MRCVS as Product Manager with effect from January 2015. In her new role, she is responsible for the marketing and development of the company’s growing parasiticide, anti-inflammatory, antibiotic and anaesthetic ranges, reporting to Simon Boulton MRCVS, Head of Marketing (Companion Animal).
Kate qualified as a veterinary surgeon from the University of Liverpool in 2009, with an intercalated MSc in Veterinary Infectious Disease Control, for which she studied in the Galapagos Islands and Tanzania. She spent three and a half years in small animal practice in Essex and London before moving to an industry role and spending 2014 working in Australia.
Commenting on her new role, she said: “Virbac’s products are highly regarded and I’m looking forward to developing all aspects of their marketing, with a particular focus on digital technology. I’ll be working to ensure that we provide the highest standard of support and information to owners so they can get the very best out of our products.”
Simon Boulton added: “Virbac is growing rapidly, thanks to increasing levels of support from the veterinary profession and a series of innovative product introductions. Our Marketing team is expanding to support our growth and Kate brings great knowledge and experience to us. We are delighted to welcome her.”
Founded by a veterinary surgeon, Virbac is dedicated to supporting the veterinary profession through the development of innovative products and services, which help animals to lead longer, healthier lives. One of the largest independent veterinary pharmaceutical companies in the world, its wide product portfolio includes many market-leading and award-winning products for large and small animals.
It has recently launched Virtual Virbac, a pioneering, interactive communications portal to keep practices up to date with the latest information on Virbac products. By scanning the Virtual Virbac image using the free Blippar app on a smart device, the image ‘comes to life’, enabling veterinary professionals to interact with a range of clinical and support information on key Virbac products.