Time is running out for vet practices to sign up to Supreme Petfood’s month long Think Rabbit campaign, due to take place throughout May. After the success of last year’s two week campaign, activities have been extended for 2013 to help even more vet practices engage with their rabbit and other small furry pet owning clients. Registration is simple – just visit www.supremepetfoods.com/thinkrabbit, email firstname.lastname@example.org or telephone 01284 761107.
Participating practices will receive packs containing materials to help them be as bunny friendly as possible. An extensive e-manual containing practical advice, detailed information, forms and protocols makes sure that vets and nurses are kept up to date with all the latest developments and can offer the very best standard of care to their small furry patients. Waiting room posters and the opportunity to download and display the Think Rabbit Small Furry Promise are provided to demonstrate just how seriously the practice takes their rabbit patients. To make sure that non-clients know too, practices will be registered on the Supreme website as ‘rabbit friendly’.
Vets can also encourage clients to enter the Think Rabbit Facebook competition with their photos that best sum up one of the main themes of the campaign – ‘The Great Fibre Revival’. The image deemed to be the best will win its owner a beautiful piece of contemporary art, featuring their pet as the star! Entries can be submitted to www.facebook.com/supremepetfoods.
The potential for the campaign is only limited by the imagination of the practice and with a bit of innovative flair, Think Rabbit can be used to create a real bunny buzz! Vaccination offers, health clinics or appointing rabbit representatives in each branch to highlight health concerns and veterinary services on offer can be a great way to get everyone’s chins wagging.
Taking part in Think Rabbit also provides the opportunity for practices to sign up to the Happy Hoppers Club – an initiative that brings together vets and owners of small furry pets. Regular e-newsletters containing information about pet health and advocating veterinary services, as well as money off vouchers, will keep pet owners coming back to their local practice. The quarterly vet e-newsletter makes sure that vets and nurses are aware of all the developments both at Happy Hoppers HQ and in the world of small furries generally. There is advice on how to grow a practice’s small furry sector and expert reports keep clinical knowledge current.
There are now around three million rabbits and other small furry pets in the UK.1 To prove to clients that your practice considers rabbits as important pets, join Supreme to Think Rabbit this May. Sign up at www.supremepetfoods.com/thinkrabbit, email email@example.com or telephone 01284 761107.
About Supreme Petfoods
Supreme Petfoods was the first company to make species specific small animal diets that reflected their unique nutritional requirements. The Supreme range includes Science Selective, which is widely recommended by veterinary surgeons and veterinary nurses. As well as offering the biggest range of species specific foods, Supreme also manufactures all its herbivore diets in dedicated vegetarian facilities. Only ingredients of the highest quality are sourced for use in the Supreme range of foods and the recipes are developed to be palatable without the use of added sugar. Supreme recipes are all manufactured to a fixed formula to minimise the risk of gastric upset and while the company produces diets containing the highest fibre levels of any rabbit food, hay is always recommended as an additional food source to promote dental wear, provide environmental enrichment, foraging and nesting opportunities. Find out more about Supreme at www.supremepetfoods.com or visit the company Facebook site. (www.facebook.com/supremepetfoods).
1. PFMA 2012 pet population statistics – http://www.pfma.org.uk/pet-population