VPMA announces new Regional Meetings in Bromsgrove and London
The Veterinary Practice Management Association is hosting 2 regional meetings in April, open to anyone with an interest in veterinary business. The first of these takes place in Bromsgrove on the 10th April from 1.30pm – 5.00pm. Topics range from engaging new customers to managing your practice website. ‘The Customer Journey…how easy do you make it for people to recommend you?’ includes insights from market research company Onswitch on how both pet and horse owners choose a practice, and then decide if they want to return. James Cronin from Eight Legal looks at the conflicts between employment law and the veterinary profession and how practices can overcome them. Jessica Mullan, Senior Marketing Executive at Petplan, rounds off the speaker panel looking at how to make your practice website an engaging window for both new and current clients.
Onswitch’s Kirstie Fairbanks leads the charge reviewing the customer journey, at the London Regional Meeting which takes place on Wednesday 16th April at Uxbridge College from 2-4pm. George Sherratt from Innov8ive Software follows, advising on the hot topic of Smartphone apps and their potential to improve practice effectiveness. From apps which help drive footfall to those providing assistive technologies, George will help practices leverage the power of this recent technology.
The rate for members is just £12 inclusive of VAT, and £18 for non-members. There is time built in for networking and refreshments. For further information and to download a registration form visit www.vpma.co.uk/education/cpd-events